Introduction

Getting your business verified on WhatsApp is a great way to put it on the map. This is especially true if you try reaching out to local customers or users who prefer using WhatsApp over other messaging apps. However, getting your green tick on whatsapp Business Account verified can be tricky and requires some detailed steps that will help you get a green tick on whatsapp faster. In this post, I'll explain everything that you need to know about getting a green tick on whatsapp including:

Types of WhatsApp Business Accounts

• Business Account: Any company or brand signing up for WhatsApp (both on the app or the API) goes through an automatic business verification process and gets a business account by default. That’s to make it clear to end users that they’re communicating with a business and not a personal account. That’s also why you can’t use WhatsApp for business with your personal phone number. The biggest difference from an official account is that the display name you’ve given your business profile only shows next to the phone number in the contacts view. In all other in-app views, people see only the number unless they save your contact details.
• Official Business Account: A green tick on whatsapp official business account has the official green badge next to its name in the chat. It also displays the name instead of the phone number in all views. In a way, it’s an upgrade from the business account. The only way to get an official green tick on whatsapp and the green tick with it is to apply for it through the WhatsApp Business Platform (formerly API) and get approved by Meta.

Is It Worth Getting a Green Tick on WhatsApp??

If you don't want to get a green tick on whatsapp, that's fine. But if you want to be taken seriously as a business, then it may be worth getting one.

To help you decide whether or not it's worth getting a green tick on WhatsApp, here are some pros and cons of having this feature:

• Pros of Having the Green Tick:
• You can use the green tick to show customers that your business is legitimate and trustworthy. This could lead to more sales in the long run!
• The green ticks will make your profile look more professional and reliable than those without them (this might make potential clients less hesitant about working with you).

Having a green tick on whatsapp will also help you stand out from the other businesses. You'll be able to show people that your profile is active and updated, which will make it more appealing than those without the green ticks.

What to Do if Your Green Badge Application Gets Rejected

If you are rejected, you can reapply in 1 month.

Here are reasons why your application might be rejected:

• You didn't meet the eligibility criteria when you submitted it, or one of your brand names wasn't clear enough to verify who you are.
• You've already applied multiple times green tick on whatsapp with no success, and now they're not accepting any more applications from people like you until the next round of green ticks comes around again - which could be several weeks to months away!

If this happens then, please try again later on; there may still be some slots left open for new applicants after all those initial requests have been processed successfully by WhatsApp staff members (this depends on how many people asked for badges within each category).

Eligibility for a Green Tick on WhatsApp

Know that very few businesses are granted the coveted green tick on whatsapp. WhatsApp reserves it for popular brands, so don’t be discouraged if you get rejected. 

Here are the main eligibility criteria — does your business stand the chance to get a green tick on whatsapp?

• Your brand needs to be well-known (WhatsApp loosely defines that as getting news coverage from large media)
• Only businesses are allowed, and no public figures, e.g. influencers
• Need to be using the WhatsApp Business Platform (API)

The final decision lies with WhatsApp, and the API provider can’t influence it (although some promise to get it for you — they can’t).

The criteria used are not entirely clear, but business website domain authority and brand reputation seem to play a role. The good news is that paying is not an option here, and the rules apply to everyone.

We recommend you Try to get more news coverage in the weeks before applying just to boost your chances of appearing as a popular enough brand.

Also, remember that some types of business are not allowed on the WhatsApp API platform, to begin with, let alone getting the green tick. These categories include:

• Gambling
• Cryptocurrencies
• Drugs
• Tobacco 
• Alcohol
• Medical products
• Weapons
• Adult products and services
• How much does it cost to apply for the green tick on whatsapp? - It’s free! Your BSP should facilitate the application free of charge. Be careful with meta that charge for all and any services that WhatsApp.

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