Zoko vs WATI
WATI is a capable WhatsApp platform used across education, real estate, healthcare and more. On Shopify it is rated 3.7, the lowest of the major providers. Zoko is built for Shopify from the ground up, with unlimited agents on the entry plan and AI that sells inside the chat.
Where Zoko and WATI differ
Three things Shopify brands do with Zoko that WATI makes harder
Sending a message is the start. These are the moments where Shopify brands turn WhatsApp into revenue, and each one is a real Zoko merchant.
Run a big team on one number
Put every agent on one WhatsApp number, route chats to the right specialist and keep context with private notes.
Answer “where is my order?” with AI
Wismo reads live Shopify order and tracking data and answers order-status questions instantly, so your team handles the conversations that need a person.
Broadcast to live Shopify segments
Send campaigns to segments built from purchase history and tags that update the moment an order lands, and see the revenue each one earns.
When WATI is the better fit
If your business does not run on Shopify, or WhatsApp is mainly a support channel across many industries, WATI is a capable, broad platform. If you are a Shopify brand that wants WhatsApp to make money, with your whole team on one plan and AI included rather than sold in credits, Zoko is built for that.
Turn WhatsApp into your #1 revenue channel
Join 3,000+ Shopify brands in 84 countries that sell, market and support customers on WhatsApp with Zoko.