Introduction

What if you could boost your customer loyalty and retention without spending much time or money? You can. And you can do it with simple messages that are sent through a messaging app that everybody uses—WhatsApp.

In this post, I'll show you 7 Whatsapp messages that drive customer loyalty and retention for online retailers. These messages don't cost anything extra, but they can make all the difference to your bottom line.

Welcome series to new WhatsApp subscribers

Welcome series to new WhatsApp subscribers

If you have a business that uses WhatsApp, it’s important to make sure your followers know what you do and how they can use your service. A welcome series is a great way to introduce the brand, its services, and its best features. To create this kind of automated welcome series on WhatsApp, follow these three steps:

• Create an automated welcome message with content relevant to your audience or product/service. The message should be short enough so that users want to read it all in one go (remember: they may not have much time). You also need to make sure that the message is clear and easy to understand by using simple language (not jargon). Also, consider including images or videos in this initial welcome message as they can help attract attention and make people curious about what else might be coming down the line!
• Schedule these messages for specific days/times when most people would be checking their phones at work (e.g., Monday mornings between 8 AM–10 AM). This way you'll know exactly when potential customers may see them first thing each morning without having any guesswork involved

Browse and abandoned cart reminders on WhatsApp API

You can use the Zoko to send automated messages to customers who abandoned their shopping carts. This is a great way to remind them of items they were interested in, while also providing additional incentives to complete the purchase.

Abandoned cart reminders on Zoko can be sent through an automation tool. You can set up flow rules that trigger when you receive sales notifications within the WhatsApp API and then send relevant follow-up messages based on what was purchased and when they abandoned their carts.

Post-purchase messages to recent shoppers on WhatsApp API

Post-purchase messages to recent shoppers on WhatsApp API

You can use the same message strategy for post-purchase messages. But this time, you’re delivering the message to those who have just made a purchase with you and are likely very excited about it. They have just received their goods, so they are in a great mood and prepared to open up their wallets again. As they’ve just received something from you (or completed some other action), they are more likely than average to listen to what you have to say next time they contact your company. You can deliver some content or offer related products or services before asking them what else they would like from you or offering them something in exchange for an email address.

Broadcast seasonal campaigns on WhatsApp API

There are many ways to use Zoko WhatsApp API to broadcast seasonal campaigns. For example, you can send a brief message every week or so containing information about new products. That way, customers always know what your store has in stock and can easily order it.

Another great option is to send a reminder message shortly before an event that might interest your customers, such as an upcoming holiday or national holiday. For instance, if you're opening the store for early-bird shoppers on Black Friday this year—which happens every year between Thanksgiving and Cyber Monday—you could let them know with a couple of days' notice through WhatsApp API instead of using traditional methods like email or text messages (which may be filtered out).

Loyalty program invitations and promotions

Loyalty programs are a great way to reward your customers and increase customer retention, lifetime value, and brand awareness.

You can sell products on WhatsApp API! Here are some of the benefits:

• Increase sales and profits while building trust with your customers by delivering an exclusive offer that they can only get when they buy from you over WhatsApp.
• Reach out to people who have not purchased anything yet but have signed up on your website/app/platform (and may become customers someday). This gives you an opportunity to build trust with customers before they make their first purchase.

Non-promotional text messages on Whatsapp

Non-promotional text messages on Whatsapp include:

• Sending information about new products, new services, and new locations.
• Reminders about upcoming promotions and events at your store.
• Engaging customers with questions like “do you have any feedback for us?”

Loyal customers are worth up to 10 times as much as their first purchase.

If you're already a loyal customer of your brand, then you're worth ten times as much as someone who has just become your customer for the first time.

This is because loyal customers are more likely to recommend your brand, stay with you and buy more products from your store through Zoko. They also spend more money on average than new customers do (up to 20 percent more).

Conclusion

In conclusion, WhatsApp is a great tool for reaching out to your customers. It’s fast, it’s easy and the cost is minimal compared to other channels like SMS or email. If you aren’t using WhatsApp yet for your business, now is the time! If you don’t have enough resources to manage all these messages manually then try one of our solutions which will allow you to send 100% automated messages with just a few clicks!

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