Jodopay helps middle-income households manage the academic expenses of their kids. Private schools require fees to be paid in full upfront and JodoPay set out to build an innovative financial product, aiming to help these households manage school fee expenses of their children.
JodoPay wanted an easy way to let customers reach and talk to them.
- Parents typically first find out about JodoPay at schools and then follow up to learn more. Collecting an email and then following up, they felt was not as effective as it could be.
- Submitting documents like Aadhar card via email or forms was very cumbersome for parents.
- Busy parents demanded an “always on” system that they could use to reach JodoPay and asynchronously get information, at their pace.
Insights for better business decisions
Sending an email and waiting for a reply is so 2019! Today’s consumers demand a channel that works at their pace.
Zoko enables JodoPay to make it easy for parents to pay their kids’ school fees..
Better onboarding process
Qualifying customers via a conversational chat, collecting documents via WhatsApp and notifying them of approval status via WhatsApp has elevated JodoPay’s onboarding to a whole new level.
Credibility of the Official Green Tick Mark
The green tick mark has undoubtedly been a shot in the arm for JodoPay. the sense of assurance and credibility projected by a business with a green tick mark is central to Jodo’s strategy of making WhatsApp a key channel for business.
Do it on WhatsApp is “Making it easy”!
What's easier? Attaching and emailing a document or simply whatsapping it? Calling customer service or whatsapping a company to check the status of your loan application? JodoPay is discovering that the answer is always WhatsApp. With WhatsApp payment on the horizon, JodoPay is excited to start disbursing and collecting payments on the world’s most popular platform!